{"id":12545,"date":"2011-12-21T00:00:00","date_gmt":"2011-12-21T00:00:00","guid":{"rendered":"http:\/\/selena.vot.pl\/selena-begins-production-in-china\/"},"modified":"2011-12-21T00:00:00","modified_gmt":"2011-12-21T00:00:00","slug":"selena-begins-production-in-china","status":"publish","type":"post","link":"https:\/\/archiwum.selena.com\/en\/selena-begins-production-in-china\/","title":{"rendered":"Selena begins production in China"},"content":{"rendered":"<p align=\"justify\"><b>Selena Group has completed construction works on its new PU foam production plant in China. The company has already began pilot production. The investment \u2013 funded from the Group\u2019s own resources \u2013 was worth PLN 30 million. Selena\u2019s facility is the only Polish investment in the Nantong Zone.<\/b><\/p>\n<p align=\"justify\">Completed in a year and a half, the facility shall be one of the most modern PU foam manufacturing plants in the world.<\/p>\n<p align=\"justify\">First foams produced in Nantong are being tested in six Chinese provinces: Hebei, Jiangsu, Anhui, Hunan, Shanghai and Sichuan. Following Selena\u2019s strategy of providing customers with products best suited to their needs, Selena has developed special formulas for PU foams for the Chinese market. Selena maintains the same standards throughout all production facilities, notwithstanding their location. The Group\u2019s Chinese products shall, therefore, meet the same high requirements as the European ones.<\/p>\n<p align=\"justify\">Selena Group\u2019s newest production plant employs both Polish and Chinese specialists, thus combining best practices of both the cultures. Selena\u2019s knowledge and experience \u2013 gained all over the world \u2013 is completed by the market and realities awareness of the local employees.<\/p>\n<p align=\"justify\"><img decoding=\"async\" loading=\"lazy\" title=\"Selena China production plant\" src=\"https:\/\/selena.com\/upload\/medialibrary\/638\/638fc5bd0648d7cbac433c105a590447.jpg\" alt=\"Selena China production plant\" width=\"300\" height=\"217\" align=\"right\" border=\"0\" hspace=\"10\" vspace=\"10\" \/>\u201e<i>China is one of the key markets for Selena\u2019s strategy of growth for the forthcoming few years. Chinese economy is still observing dynamic increase of GDP, which results in dynamic rise of the construction sector, among others. Production launched in Nantong will improve the standing of our products \u2013 PU foams and adhesives \u2013 that are currently imported from our facilities in Poland. It will also strengthen Selena\u2019s market stance in China. Our long-term objective is making China the hub for Selena\u2019s geographical expansion onto the rest of South-East Asia and the Pacific islands<\/i>\u201d \u2013 says Krzysztof Domarecki, the CEO of the Selena Group.<\/p>\n<p align=\"justify\">Nantong\u2019s production in 2011 will focus on manufacturing mounting PU foams, and \u2013 after rebuilding \u2013 the facility will also produce adhesives and sealants. The long-term financial goal is for the plant to generate EUR 30-35 million a year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Selena Group has completed construction works on its new PU foam production plant in China. The company has already began pilot production. The investment \u2013 funded from the Group\u2019s own resources \u2013 was worth PLN&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[8],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/archiwum.selena.com\/en\/wp-json\/wp\/v2\/posts\/12545"}],"collection":[{"href":"https:\/\/archiwum.selena.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archiwum.selena.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archiwum.selena.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/archiwum.selena.com\/en\/wp-json\/wp\/v2\/comments?post=12545"}],"version-history":[{"count":0,"href":"https:\/\/archiwum.selena.com\/en\/wp-json\/wp\/v2\/posts\/12545\/revisions"}],"wp:attachment":[{"href":"https:\/\/archiwum.selena.com\/en\/wp-json\/wp\/v2\/media?parent=12545"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archiwum.selena.com\/en\/wp-json\/wp\/v2\/categories?post=12545"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archiwum.selena.com\/en\/wp-json\/wp\/v2\/tags?post=12545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}