Selena Group – global manufacturer and distributor of construction chemistry – is gradually launching new versions of the corporate website along with several product sites dedicated to its key brands worldwide. The recently launched websites bring Selena closer to its users in Russia, Turkey, Brazil and Spain, among others.
Following websites were launched in the last several months:
- www.selenavostok.ru, www.selenaturk.com.tr and www.selenausa.com – Russian, Turkish and American versions of the Selena Group corporate website, lunched in early 2014;
- www.tytanpro.com.br, www.tytan.bg, www.tytan.cz, www.tytan.kz, www.tytan-professional.ru, www.tytan.ro, www.tytanpro.sk, www.tytan.ua, www.tytan.hu and www.tytan-italia.it – regional websites for Selena’s flagship label TYTAN Professional now available in: Brazil, Bulgaria, Czech Republic, Kazakhstan, Russia, Romania, Slovakia Ukraine, Hungary and Italy;
www.quilosa.es – website for the key brand for the Iberian market in Selena’s portfolio – Quilosa; - www.artelit.pl and www.artelitpro.ru – brand websites dedicated to Selena’s key label for flooring systems – Artelit.
Launching regional versions of the new corporate website ensures a broader reach for consumers interested in Selena’s operations worldwide and helps building even better business relations in the local markets. By supplying handy tools and information, the TYTAN, Quilosa and Artelit websites bring Selena products closer to the users and address their needs more fully.
„Our products are present in over 70 markets worldwide, and that brings us new challenges every day. One of them is providing the local users of our products with easy access to the latest corporate and product information. New, regional versions of our corporate website support our business and widen the pool of our customers. We’re also very pleased about the new versions of the brand websites for our key labels. We’re confident they will give TYTAN, Artelit and Quilosa sharper competitive edge in our markets. All our actions improving access to the information on the Selena Group bring us closer to our users and are aligned with our new mission statement Together we deliver better building performance” – said Jarosław Michniuk, Selena CEO.
New, base model of the Selena corporate website – available in English and Polish – was launched in early 2014 at www.selena.com. One of its main features is a completely redesigned section for better investor relations. Selena’s site fully supports use on mobile devices and makes search faster thanks to easier navigation.